Maurice de Mauriac MDM.L1.BR.BK.42 Nomination Swiss Design Award 2019 Unisex Watch

In the world of watches, there are stories that tell more than just about time. They tell of passion, change and a deep appreciation for what really matters. One of these extraordinary stories is that of Maurice de Mauriac, a brand that is at home in the vibrant streets of Zurich, the New York of Switzerland. Its founder, Daniel Dreifuss, a former New York banker, experienced an unprecedented transformation that shaped the world of haute horlogerie forever.

It was the time of the great financial crash, when many went under, but Dreifuss stood firm. He decided to go against the tide of the fast pace and in favour of the true essence of time - a decision that led to the founding of Maurice de Mauriac in 1997. For more than a quarter of a century, Dreifuss has not only mastered the art of watchmaking, but has refined it with an unrivalled attention to detail. Maurice de Mauriac stands for deceleration, for meticulous craftsmanship that is expressed in every single watch and is recognised worldwide. Here time is not money, here time is love.

2021 marked another turning point in the history of Maurice de Mauriac. Daniel Dreifuss handed over the reins to his sons Massimo and Leonard, who became known as the "Watchbros". They have given the brand a new face without forgetting its roots. The brothers stand for modernity and tradition, for the continuation of a vision that once inspired their father. The L series, a minimalist and ultra-modern collection, is the result of a collaboration with Zurich visionary Fabian Schwaerzler. It is a symbol of timelessness, of a design that harmonises functionality and aesthetics. Schwaerzler's approach, familiar from his furniture designs, finds a new dimension in the L series. The watches in this series are not just timepieces, but a statement, an expression of individuality and purist design.

Nomination Swiss Design Award 2019

The "Bronze" collection deserves a special mention. Known for its minimalist elegance and avant-garde aesthetics, Maurice de Mauriac's L-series is an extraordinary fusion of traditional watchmaking and contemporary design. The nomination for the Swiss Design Award 2019 recognises its outstanding contribution to the world of haute horlogerie and its unmistakable style, which was created in close collaboration with Zurich visionary Fabian Schwaerzler. This partnership has resulted in a watch that not only measures time, but also tells a story of design, innovation and craftsmanship.

The Maurice de Mauriac Automat Classic in bronze is a masterpiece of engineering and design. With its 12 mm high case and easy-to-operate crown, this watch combines precision and user-friendliness. Its water resistance to 10 ATM makes it the ideal companion for everyday adventures, whether washing your hands, in the rain, skiing or swimming. A glance through the anti-reflective sapphire crystal on the back of the case reveals the beating heart of the watch - the calibre ETA 28.24-2. The Swiss movement is renowned for its reliability and precision, has an automatic winding mechanism, a date display and a frequency of 28,800 vibrations per hour. The option of customising the rotor gives each watch a personal touch and makes it a unique gift - for yourself and for others.

Bronze - a material with character

The use of a special bronze alloy from Zurich gives each watch its unmistakable character. Bronze, known for its anti-magnetic, wear-resistant and elastic properties, develops a patina over time that makes each watch unique, characterised by the experiences of its wearer. This natural discolouration tells stories and gives the watch a personal touch that cannot be achieved with any other material. The use of Super-LumiNova on the dials, hands and bezels makes the watch extremely easy to read, even in the dark. These luminescent pigments, which are stimulated by daylight or artificial light, glow in the dark and make the watch not only functional but also visually attractive.

Fabian Schwaerzler on the L series

Fabian Schwaerzler, a purist of the design world, has created a timelessness with the L-series that extends from the Bauhaus era to the present day. His approach of using the line as a central design element makes these watches unobtrusive but striking companions for everyday life. The L series, often referred to as the line series, has become an icon of watch design. Schwaerzler's ability to combine minimalist aesthetics with functional clarity is evident in every watch in this series. Maurice de Mauriac's L-series is more than just a watch collection; it is an invitation to view the beauty of time through the lens of design and craftsmanship. In each watch, vision, innovation and a deep appreciation of time come together to create a masterpiece that pays homage to the past while looking to the future.

Specifications

Brand: Maurice de Mauriac

Modelline: L-Series Bronze

Article no.: MDM.L1.BR.BK.42

Movement: ETA 28.24-2

Movement type: Automatic

Display: Analogue Analogue

Glass: domed sapphire crystal

Case material: 316L stainless steel

Case colour: Bronze  

Case size: 42 mm

Case height: 12 mm

Dial colour: black

Functions: Three hands, date

Strap material: Leather

Strap colour: black

Band width: 22 mm

Water resistance: 10 ATM

Warranty: 24 months international manufacturer's warranty

Packaging: Original storage box from the manufacturer with instructions for use